The size of a business is measured by these factors; the market share, the level of sales turnover and the number of employees. Both small and large businesses play an important role in the economy of any country. For any size and kind of business, advertising is one of the most important tactics because this is the only mode of communication between the vendor and the consumer. Whether you are a small business owner or a part of large business, aerial advertising provides you the most effective and inexpensive mode of marketing.
The growing need of a contemporary, unique and modern approach of advertising has brought aerial advertising in to the limelight recently. A few years ago airplane banners were mostly used for conveying personal messages but now the business industry has recognized its importance. Seventy five percent of the airplane ads are now used for the business marketing campaigns while twenty five percent for the personal messages, this figure was the reverse a few years ago.
Airplane banner advertising is perfectly the ideal approach for a small organization that wants their marketing campaign to be focused on a specific market. Surely these organizations cannot afford the costly TV commercial or newspaper ads. If you are a small business owner and want a quick turnover, all you have to do is hire a professional aerial advertising company. They will design the banner for you, identify the most suitable market with the most consumers and then fly your banner over that market.
Aerial advertising is equally profitable for the larger organizations and business. These days aerial advertising companies fly their planes over all the major markets of the country.
Aerial Advertising has the edge as the company pays only one time for the banner. They can use the same banner anytime in the future or anywhere else they want to launch the ad campaign. Moreover, they can launch the same campaign from coast to coast at the same time or hit the specified areas one by one according to their business requirements. If these businesses are already running an ad campaign on traditional media i.e. TV, newspaper etc. the same theme can be depicted in your aerial advertising campaign.
Luckily the cost of airplane advertising is inexpensive while its impact on the audience is very high. This fact has made it one of the top choices for marketing. The cost is estimated to be approximately 50 cents per thousand prospects while each viewer on average gets a 17 seconds read time. Surveys have reveled that nearly 90% of the people remember the airplane with the banner after 30 minutes it had passed while nearly 80% remembered the product or service being advertised.
The advertising company bears all the overheads of this process so you dont have to worry about the logistics or production of your ads. Aerial advertising is slowly but surely becoming a top choice for the small as well as large businesses due to its cost-effectiveness, high recall value, more responses and lesser overheads.